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Social Media Management

Social media that actually sounds like your brand.

A calm, consistent social presence — planned, produced and managed by senior hands. Built for brands that care about how they show up online.

Why it matters

What you get when we lead this work.

On-brand, always

We protect your tone, your visuals and your point of view — so every post feels like you, not a template.

Content that compounds

Pillars and formats we can repeat — turning each shoot, idea or asset into weeks of useful content.

Real community management

Replies, DMs and conversations handled with care — the difference between a feed and an actual audience.

Tied to commercial outcomes

We track the metrics that matter — saves, shares, profile visits, qualified DMs and booked calls — not just likes.

How we work

A calm, senior-led process.

  1. Step 01

    Strategy & content pillars

    We define 3–5 content pillars that match your audience, your offer and the platforms you should actually be on.

  2. Step 02

    Monthly content plan

    A clear monthly calendar, approved in advance, so nothing is ever scrambled together at the last minute.

  3. Step 03

    Production & publishing

    Copy, design and short-form video — produced, scheduled and published end-to-end.

  4. Step 04

    Community & reporting

    Daily community management plus a monthly review tied to the commercial outcomes you care about.

Why it fits

Why this work matters for your business.

From owner-led brands to scaling teams, we give ambitious businesses a senior social partner — not an outsourced intern.

~30 mins
Typical owner time per month
100%
Content approved in advance
Up to 4
Platforms managed end-to-end

Who this service is for

Social media management suits owner-led businesses that already do excellent work but show up online inconsistently — a burst of posts after a good job, then six quiet weeks. Builders, kitchen and bathroom fitters, landscapers, interior specialists and boutique service brands all fall into this pattern, because the people doing the work are the same people who would have to post about it.

It is less suited to businesses with no visual output and no appetite to be seen. If your growth depends purely on search intent, our SEO and paid media services will move the needle faster, and we will say so on the first call rather than sell you a retainer that flatters us both.

What we actually deliver each month

A written content plan covering every post for the month, approved by you before anything goes live. Copy and design for each post, short-form vertical video edited from your site footage, scheduling across the platforms in your plan, and daily community management — comments, DMs and review replies handled in your voice within working hours.

You also get a monthly performance note in plain English: what was published, what earned attention, what enquiries arrived through social, and what we are changing next month as a result. No dashboard screenshots, no vanity charts.

How social fits with the rest of your marketing

Social rarely works well in isolation. In our experience the strongest results come when social is the proof layer sitting behind search: someone finds you through Google or a recommendation, then checks your Instagram and Google Business Profile before making contact. If those look neglected, the enquiry quietly goes elsewhere.

For that reason we usually run social alongside local SEO and a conversion-focused website. Clients on our Growth and Full Service partnerships get all three planned as one system, so the content produced for social also feeds project galleries, review requests and paid media creative rather than being used once and forgotten.

Frequently asked

A few things people usually ask.

Which platforms do you cover?

Most clients run Instagram and LinkedIn with us, with TikTok, Facebook and YouTube Shorts added where they earn their place. For trades and home improvement businesses, Instagram and Facebook usually carry the most weight because the work is visual and the audience is local.

Do you produce video content?

Yes — short-form vertical video is built into every plan, either edited from your existing footage or shot in collaboration with our partners. For builders and fitters, we often set up a simple phone-filming routine on site so the raw material arrives without anyone adding a job to their week.

How much of my time will this take each month?

Around 30 minutes. We ask for a short monthly call to approve the plan, plus site photos or clips sent to a shared album whenever they happen. Everything else — writing, design, editing, scheduling, replies — sits with us.

What does a realistic first 90 days look like?

Month one is set-up: pillars, profile clean-up, first batch of content. Month two is rhythm: consistent posting, first meaningful engagement, early enquiries from DMs. Month three is compounding: we double down on the formats that pulled attention and retire the ones that didn't.

Can social media actually generate enquiries for a trades business?

Yes, but rarely as a direct-response channel on its own. What it does reliably is win the comparison. A homeowner who has three quotes will look you up — a feed full of finished work, clean sites and real reviews is often what tips a £30k job your way.

Do you post the same content to every platform?

No. We build once and adapt per platform — a build walkthrough might be a Reel on Instagram, a before/after carousel on Facebook and a short written case note on LinkedIn.

Ready to talk social media management?

Book a relaxed Discovery Call. We'll listen, share a senior point of view, and tell you honestly whether we're the right partner.

Book a Discovery Call
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